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Complex tourism. Simply digital.

Tourism remains in flux. With rising expectations and new digital possibilities, the demands on processes and customer experiences are growing. With the right solutions, this can be turned into a real strength—for today and tomorrow.

Issues affecting the industry

Digitalization, AI readiness, sustainability, and security are the pillars of a sustainable tourism business and entrepreneurial success. Our experts have more than 30 years of industry expertise and innovative know-how.

70 %

of all bookings were completed online in 2025: digital platforms will determine reach, conversion, and growth in the future.

53 %

of travelers now start their information search via AI entry points: a clear impetus to consistently design customer journeys with AI first.

1,2 million

employees missing in Europe's tourism industry: without digital processes and AI support, consulting, service, and operations will permanently reach their capacity limits.

Our focus areas

Aviation

The airline industry is highly complex, heavily regulated, and characterized by intense competition and cost pressures—not to mention volatile markets and often outdated legacy systems. This is precisely why it offers great potential for digitalization and efficiency gains, enabling processes to be modernized, resilience to be increased, and competitive advantages to be secured.

Tour operators

The travel industry is complex: numerous service providers, dynamic packaging, and flexible prices require efficient, networked processes. Digital solutions offer great opportunities to automate sales and quotation processes and to provide tailor-made travel packages more quickly.

Bus

The industry has enormous potential for digitalization. This is precisely where modern, tailor-made IT solutions create tangible added value—from more efficient processes to better service and long-term competitiveness.

Hospitality

The industry is under intense pressure to innovate and improve efficiency—from rising guest expectations to the influence of digital platforms. At the same time, digitalization offers great opportunities to optimize processes, improve service, and clearly position oneself in the competitive landscape.

Kreuzfahrer

ChatGPT:

Younger target groups expect seamless digital experiences, while rising passenger numbers require efficient processes. This is precisely where digitalization offers great opportunities to modernize offerings and strengthen competitiveness in the long term.

A digital comparison of European airlines: Our Airline Benchmark 2025

Digital excellence is a key success factor for airlines today. In our Airline Benchmark 2025, we analyze the digital presence of 40 European airlines and show that while Lufthansa leads with 70% of the criteria evaluated, many airlines still have considerable ground to make up—especially in terms of price transparency, sustainable booking options, and accessible digital experiences.

Accessibility: Added value for tourism websites

Accessibility on tourism websites is not only a sign of inclusion, but also a decisive competitive advantage. Travelers with disabilities are looking for simple, accessible, and intuitive online offerings to plan and book their vacations. A lack of accessibility can exclude potential customers and reduce sales.
Now is the right time to make your website future-proof and inclusive—for greater reach and stronger customer loyalty!

Success Stories & Market Insights

Beispielhafte Darstellung von journaway.com Suchmaschine für Reisen bei team neusta

Innovative booking portal for journaway.com

For personalized travel experiences: With our client journaway.com, we developed an innovative portal that fully automates the booking process.

Mockup der TUI.com Website in Desktop Ansicht

Ongoing cooperation with TUI

For TUI Deutschland GmbH, we are working to continuously optimize their software infrastructure and to accompany them on their way to developing internationally applicable solutions.

Optimize airline booking process

Our Airline Benchmark 2025 shows where the biggest hurdles lie and how airlines can optimize the airline booking process to reduce booking abandonment.

More success through digital tourism solutions

Business Innovation

We help tourism organizations realign their business and marketing models for the AI era to achieve sustainable growth, more efficient customer journeys, and clear differentiation from the competition.

AI-Agents and Automation

AI-powered services, smart automation, and data-driven predictions cut down on manual processes, speed up response times, and improve the customer experience throughout the entire journey.
From chatbots to smart booking logic, digital intelligence frees up space for strategic growth.

Security, Compliance 
und Quality

We rely on secure, tested architectures, take data protection, payment, and industry standards (e.g., GDPR, PCI-DSS, PSD2) into account from the outset, and provide high-quality, resilient solutions that guests and partners can trust.

UX / Customer Journey

Today's guests expect intuitive booking processes, seamless communication, and personalized offers.
A well-designed user experience not only increases satisfaction—it directly increases conversion. Accessibility, mobile-first thinking, and clear interactions ensure genuine accessibility and greater reach.

AI-supported market analyses

We create robust data models for guest, booking, and product data, establish uniform standards and interfaces between booking systems, PMS, CRM, and sales channels—as a basis for personalization, analytics, AI, and clean reporting.

Agile and hybrid project management

Our teams manage digital projects for tour operators, hotels, airlines, cruise lines, and distribution partners in a structured and methodical manner, combining agile working methods with your internal specifications and bringing all stakeholders along the travel chain together around one table.

WHY TEAM NEUSTA

Project and industry experience

We have exceptionally broad industry experience. This enables us to develop and implement tailor-made solutions for different industries and complex projects.

Our projects

Customer- and goal-oriented methodology

Methodologically, we focus on agile working methods and close cooperation with our customers. This allows us to quickly respond to changes in iterative processes, integrate new requirements, and continuously develop the solution. 

Extensive technical expertise

We have the expertise to seamlessly link different systems and applications. This creates a holistic solution that covers all phases of the customer journey.

Technology-agnostic

Our technological expertise spans a wide range of platforms and tools—from established commercial solutions to innovative open-source alternatives.

More about our technologies

LET'S TALK.

Secure your digital advantage now.

Dirk Kabus

Title: Process Innovation & Consulting

Lars Seinschedt

Title: Technology & Development

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TOGETHER WITH US INTO THE FUTURE