Bremen, February 2, 2024 – FTI-Touristik, one of Europe's largest tour operators, is entering into a strategic partnership with the digital group team neusta. Together, they will tackle the challenges of digital transformation. Personalized travel experiences and digital interactions are becoming increasingly important in the tourism sector. Here, team neusta is leveraging its comprehensive expertise in software development, artificial intelligence, and digitalization consulting to meet the growing demand for tailor-made travel solutions.
"Our very close and trusting partnership unleashes the full power of two successful companies. Together, we are shaping the digital future of the FTI Group through state-of-the-art software development methods, agile product design, and the integration of groundbreaking technologies. The collaboration with team neusta on the digital transformation of the FTI Group is not only a successful forge for software code, but also a source of creative innovation and sustainable success, supported by a deep business relationship and mutual trust," says Pete Lindow, FTI Group Director of Software Development & Architecture.
The collaboration focuses on improving the booking experience for customers. This includes increasing the efficiency of the booking portals as well as maintaining and further developing FTI's in-house apps. "We are working hand in hand with FTI IT experts from across Europe to drive forward the comprehensive relaunch of the booking portals. In doing so, we are using innovative technology. Our goal is to create a powerful, modern, and above all user-friendly portal that offers an optimal customer experience from search to booking," emphasizes Lars Seinschedt, managing partner of neusta software development.
The digital group's mobile experts are responsible for optimizing the travel group's own apps as well as other FTI Group brands, including sonnenklar.TV. The aim is to keep the apps technologically up to date and continuously develop them to meet user expectations. “The collaboration with FTI is characterized by a spirit of partnership. We are delighted to support the travel group in its digitalization efforts and to set new standards for quality and user-friendliness in the travel industry together,” Seinschedt concludes.
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