Project shortcuts
When relaunching Travel Partner's website, the initial focus was on listening. It was crucial to understand the client's vision and work out how they wanted to present themselves as a modern and future-oriented company. The goal was to make Travel Partner's digital transformation visible by developing a visually appealing and contemporary presentation. In addition, we created design elements and guidelines for the website, which are now also used in other areas of external communication. To create a harmonious and consistent overall look, we integrated textures, colors and shapes from the client's offices into the web design. These elements are reflected in the layout and support the company's visual identity.
From concept to launch - our project process
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Analysis and sharpening of the presented concept
At the start of the project, we carried out a detailed analysis of the concept presented by the client. In doing so, we placed particular emphasis on precisely understanding and sharpening Travel Partner's requirements and objectives. Through intensive discussions and workshops, we were able to develop a clear understanding of the desired presentation as a modern employer and partner. This served as a solid basis for the further design and technical implementation.
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Screen design
During the design phase, we created several visual drafts to optimally reflect Travel Partner's new image. We developed the screen design to be both visually appealing and functional. We took into account the company's corporate identity and integrated colors, textures and shapes from Travel Partner's offices to create a consistent and coherent overall image. We coordinated the design closely with the client and refined it continuously until all requirements were met.
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Implementation
In the final phase, we converted the coordinated screen design into a fully functional and responsive web design. Our technical expertise was used here to transform the visual design into a user-friendly and powerful website. We used modern web technologies to ensure high performance and an optimal user experience. After final testing and optimization, the new website was successfully launched.