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Imagebild für Pimcore Beratung bei team neusta

Get started with PIM strategy now

– with us as a Pimcore Platinum Partner

Pimcore x team neusta Partner
Pimcore x team neusta Partner

What is a PIM system?

PIM stands for Product Information Management and allows you to manage all product information efficiently. But a PIM is much more than just a database: it is the central platform for all product-related information in your company—from technical specifications and product descriptions to images, videos, and documentation. Everything in one place, prepared in a media-neutral format, and flexible to use.

Central data source for consistent communication

At the heart of every PIM system is the centralized management of product information. Instead of maintaining data manually and in a decentralized manner across different departments or systems, a PIM consolidates all content in one place. This creates consistency across all channels and lays the foundation for a uniform and consistent presentation.

Automation saves time and minimizes errors

The structured collection, maintenance, and expansion of data is standardized and often automated in the PIM for all data types. This significantly reduces manual effort—and with it, the likelihood of errors. Your teams gain time for value-adding tasks, while processes become more scalable and efficient.

Multichannel capability as a competitive advantage

At the same time, modern PIM systems allow you to deliver your product data to different systems and touchpoints—from your own web shop and print catalogs to marketplaces and B2B portals. Changes are managed centrally and automatically rolled out across all connected channels, giving your customers access to up-to-date and complete product information anytime, anywhere.

The advantages of using a PIM system

Availability & Quality

All product information in one place: This reduces errors and creates the basis for consistent, complete, and up-to-date data.

Speed & Efficiency

Increase productivity thanks to leaner workflows and the avoidance of duplicate maintenance.

One source for all channels

Product information can be efficiently displayed on various platforms (e.g., online shops, marketplaces, print) – in the appropriate format for each platform.

Imagebild team neusta ist Pimcore Platinum Partner
Imagebild team neusta ist Pimcore Platinum Partner

PIM with Pimcore — product data the way you need it

Marketing, IT, and e-commerce share a common goal: to consistently deliver complex product information across all channels. To do this, you need a central and reliable data source. That's exactly what Pimcore offers.

 

One system, all content – on all touchpoints

Pimcore has proven itself in the market for data centralization: whether in a corporate environment or for small and medium-sized businesses. Whether for web shops, social media, newsletters, or signage. Pimcore ensures that your product information is displayed consistently everywhere.

More speed for campaigns

Is time a critical factor in your business? Pimcore accelerates your processes through standardized data maintenance, automated approvals, and intelligent workflows. New campaigns, products, or seasonal content can be quickly set up and rolled out—without manual copy-pasting or risky Excel coordination.

More than PIM—a platform for (almost) everything

Want to build content in a data-driven way? No problem: Pimcore can do more and, in addition to its PIM structures, provides tools for content management (CMS), digital commerce, and customer data management (CDP). All modules can be seamlessly integrated for a consistent, cross-channel user experience.

Success stories from our customers

Website Relaunch mit Pimcore für Rheinmetall bei team neusta

Digitale Plattform für Rheinmetall: Website-Relaunch mit Pimcore

Für Rheinmetall haben wir eine skalierbare Corporate-Website realisiert, die als technische und strategische Basis für den Gesamtkonzern und seine Tochterunternehmen dient. Der Relaunch folgt der OneRheinmetall-Strategie und verbindet modernes Design, ein flexibles CMS und höchste technische Stabilität. 

Imagebild für digitale Label-Lösung für Henkell mit diversen Flaschen und Labeln

E-label solution for Henkell Freixenet

Together with our customer Henkell Freixenet, we developed a customized solution based on Pimcore. The E-Label solution simplifies workflows for product data maintenance and complies with EU regulations on the legally compliant labeling of ingredients and nutritional information for alcoholic beverages. By scanning a QR code, end consumers can access product-specific details and information provided on a multilingual landing page.

Pimcore introduction for NUK

To ensure a reliable workflow and simplified master data maintenance, we implemented a PIM system for NUK. The core objective was to provide a modern architecture that optimizes processes and makes product data maintenance as centralized and efficient as possible. It was particularly important to connect the existing SAP system and the PIM system to various output channels (e.g., the NUK Magento shops and Amazon) and to offer the option of multilingual data maintenance and output.

Imagebild der DeepL Pimcore Anbindung für Hengst SE bei team neusta

Efficient translation solution for Hengst SE

Hengst Filtration is internationally renowned for its innovative solutions in the field of filtration and fluid management. In order to adapt its website to current market requirements and provide content in multiple languages, our client was looking for a more efficient solution for the translation process. Since manual translations are very time-consuming, the goal was to initiate translations directly from Pimcore. The challenge was to connect Pimcore to the DeepL translation tool via API so that all translations could be automatically integrated into the right places on the website.

Tablet mit Darstellung der Heckler und Koch Corporate Website nach Relaunch von team neusta

Successful website relaunch for Heckler & Koch

We redesigned Heckler & Koch's corporate website to strengthen the brand image and improve the user experience. The mobile-optimized platform combines modern design with a user-friendly CMS and is prepared for future e-commerce applications.

Our range of services

Arrange a free initial consultation

Goal: Gain an understanding of the requirements and project objectives

In a non-binding initial consultation, we will analyze your current situation together.

During the initial consultation, we will address the following key questions:

  • What is the current situation?
  • What do you want to achieve?
  • What are the challenges?

Your takeaway: A well-founded recommendation for further action and the next steps.

Beispielbild Accessibility Audit bei team neusta
Beispielhafte Darstellung der Durchführung eines Accessibility Audits bei team neusta

Quick Review: Analysis

Objective: To create a sound basis for decision-making for the respective PIM strategy.

Within the quick review, we address the following key questions:

  • Evaluation of the existing or possible future PIM system (Pimcore)
  • Identification of functional and technical gaps, including improvement of data quality where necessary
  • Definition of an initial MVP
  • Formulation of specific recommendations for action

Result: Review document with strategic approaches and an outlook on possible implementation scenarios.

Beispielhafte Darstellung der Durchführung Accessibility Quick Review bei team neusta
Beispielbild für das Angebot eines Accessibility Quick Reviews bei team neusta

PIM concept/strategy development

Objective: Analysis of the existing data model, conceptual modeling/creation of a new, customized data model tailored to your needs.

Our strengths:

  • Modeling of the new data model
  • In-house technical consulting (PIM, DAM, interfaces, etc.)
  • Agile project management and short-term implementation of a PoC

Result: Robust data model in preparation for technical implementation; validated by proof of concept

Want to enjoy the benefits of a PIM?

Maximilian Habler

Title: PIM Consulting