verschiedene Ansichten Website und Shop von der Marke BonPrix

Content marketing for bonprix

Since 2009, we have been the digital content agency for bonprix, Germany's second-largest online fashion retailer. Our dedicated client team ensures that the weekly changing communication materials are in place.

Shortcuts to the project

Our task is to take charge of content marketing for bonprix and tailor it to the needs of customers and buyers. Approximately 8,000 content components are designed online and offline for a total of 11 countries in 8 languages. These include banner campaigns, both static and animated, social media channels, and email marketing. Content marketing also includes the design of campaign specials based on given brand strategies, as well as the editorial preparation of magazines and social media and the associated quality assurance.

Drei Modells stehend nebeneinander Fashion Bonprix

Stories – our editorial content hub

We develop and manage optimized, cross-border content based on a uniform content strategy. We focus on developing templates for the editorial stories channel and editing customer-relevant topics.

Michael Rocker

Marketing & Beratung

m.rocker@neusta.de

+49 403 9999031-36