Shortcuts to the project
Gebr. Heinemann, a leading expert in travel retail, operates stores worldwide at airports, on cruise ships, in downtown shops, and other locations. Together with our SAP experts, the company successfully implemented the rollout of a B2C web shop for Kuala Lumpur Airport. This rollout marks a significant milestone in Gebr. Heinemann's global expansion and underscores our expertise in developing scalable e-commerce solutions. The goal of the project was to implement the existing web shop solution at the Kuala Lumpur location and integrate new functionalities, including the payment provider Adyen. The international dimension of the project presented a particular challenge, as it was the first major expansion outside the EU and Australia. With the successful implementation, Gebr. Heinemann was able to further drive its global growth and strengthen its market presence.
Our project approach
Consulting
Professional and technical support throughout the entire project to ensure that all requirements are implemented precisely.
Webshop design
Development of the basic concept and integration of a new, comprehensive product catalog.
Payment processing
Connection to Adyen to support new payment methods and ensure seamless payment processing.
Functional enhancement
Development and implementation of specific new functions tailored to the requirements of the location.
Quality assurance
Conducting extensive testing to ensure compliance with the highest standards of functionality and safety.
Go-Live
Successful launch of the web shop at Kuala Lumpur Airport as the final project step.
Added value of the new B2C web shop
Customizable and future-proof platform
Enhanced user-friendliness
Increased customer satisfaction
Increase in transaction volume
Optimizing the customer experience
Global milestone for Gebr. Heinemann
We successfully launched the B2C web shop for Kuala Lumpur Airport on schedule with all the desired new features. This rollout marks a significant milestone for Gebr. Heinemann in its global expansion strategy and underscores the expertise of our SAP experts in implementing international e-commerce projects.
The project not only strengthens Gebr. Heinemann's presence in Asia, but also consolidates our position as a reliable provider of innovative digital commerce solutions in the international arena.
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