Skip Header

Rollout of the B2C web shop for Kuala Lumpur Airport

Our SAP experts successfully rolled out the B2C web shop for Kuala Lumpur International Airport, which serves as an important milestone in Gebr. Heinemann's global expansion. We implemented the existing web shop solution and added new functionalities such as the integration of the payment provider Adyen to strengthen the company's market presence in Asia.

Shortcuts to the project

Gebr. Heinemann, a leading expert in travel retail, operates stores worldwide at airports, on cruise ships, in downtown shops, and other locations. Together with our SAP experts, the company successfully implemented the rollout of a B2C web shop for Kuala Lumpur Airport. This rollout marks a significant milestone in Gebr. Heinemann's global expansion and underscores our expertise in developing scalable e-commerce solutions. The goal of the project was to implement the existing web shop solution at the Kuala Lumpur location and integrate new functionalities, including the payment provider Adyen. The international dimension of the project presented a particular challenge, as it was the first major expansion outside the EU and Australia. With the successful implementation, Gebr. Heinemann was able to further drive its global growth and strengthen its market presence.

Our project approach

  1. Consulting

    Professional and technical support throughout the entire project to ensure that all requirements are implemented precisely.

  2. Webshop design

    Development of the basic concept and integration of a new, comprehensive product catalog.

  3. Payment processing

    Connection to Adyen to support new payment methods and ensure seamless payment processing.

  4. Functional enhancement

    Development and implementation of specific new functions tailored to the requirements of the location.

  5. Quality assurance

    Conducting extensive testing to ensure compliance with the highest standards of functionality and safety.

  6. Go-Live

    Successful launch of the web shop at Kuala Lumpur Airport as the final project step.

Added value of the new B2C web shop

Customizable and future-proof platform

Enhanced user-friendliness

Increased customer satisfaction

Increase in transaction volume

Optimizing the customer experience

Global milestone for Gebr. Heinemann

We successfully launched the B2C web shop for Kuala Lumpur Airport on schedule with all the desired new features. This rollout marks a significant milestone for Gebr. Heinemann in its global expansion strategy and underscores the expertise of our SAP experts in implementing international e-commerce projects.
The project not only strengthens Gebr. Heinemann's presence in Asia, but also consolidates our position as a reliable provider of innovative digital commerce solutions in the international arena.

Get in touch now!

Claudia Krüger

Title: Technology architecture & consulting