Shortcuts to the project
When relaunching the Travel Partner website, the initial focus was on listening. It was crucial to understand the client's vision and work out how they wanted to present themselves as a modern and forward-looking company. The aim was to make Travel Partner's digital transformation visible by developing a visually appealing and contemporary design. In addition, we created design elements and guidelines for the website, which are now also used in other areas of external communication. To create a harmonious and consistent overall image, we integrated textures, colors, and shapes from the client's offices into the web design. These elements are reflected in the layout and support the company's visual identity.
Analysis and refinement of the proposed concept
At the start of the project, we conducted a detailed analysis of the concept presented by the client. In doing so, we placed particular emphasis on understanding and refining Travel Partner's requirements and objectives. Through intensive discussions and workshops, we were able to develop a clear understanding of the desired presentation as a modern employer and partner. This served as a solid foundation for further design and technical implementation.
Screen design
During the design phase, we created several visual drafts to optimally reflect Travel Partner's new image. We developed the screen design to be both visually appealing and functional. We took the company's corporate identity into account and integrated colors, textures, and shapes from Travel Partner's offices to create a consistent and harmonious overall look. We coordinated the design closely with the customer and refined it continuously until all requirements were met.
Implementation
In the final phase, we converted the agreed screen design into a fully functional and responsive web design. We applied our technical expertise to transform the visual design into a user-friendly and powerful website. We used modern web technologies to ensure high performance and an optimal user experience. After final testing and optimization, the new website was successfully launched.
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