The industry barometer has been providing an overview of the top-selling full-service Internet agencies in the German digital market since 2001. The ranking is initiated by the Bundesverband Digitale Wirtschaft (BVDW) in cooperation with iBusiness, Horizont and W&V. The position of the competitors on the market is listed according to size on the basis of fee revenue and number of employees. The list serves as a guide for companies to find the right Internet agency for them. This year, 159 agencies took part in the Internet agency ranking. The combined fee turnover of the participants adds up to 2.765 billion euros. The TOP 10 agencies alone generated 1.202 billion euros of this.
In addition to the list, a trend analysis is also compiled that lists developments in the digital economy on topics such as AI, hybrid work and social commerce. This made it clear, for example, how relevant challenges and solutions relating to digital transformation continue to be for customers and in customer projects. In addition, the biggest challenge currently facing agencies is recruiting suitable employees and young talent.
Click here for the ranking overview.