Bremen, February 18, 2022 – The digital group team neusta has sharpened its agency business at the beginning of the year: neusta marketing, based in Hamburg, is taking over the ongoing business of the Bremen-based agency neusta communications and now works with around 30 employees for nationwide and regional clients. Both locations will continue to operate.
“This is a logical step for us,” says Carsten Meyer-Heder, owner and founder of team neusta, commenting on this strategic decision. “Together, we decided to focus more strongly on our range of services and communicate this to the outside world. Our clients' projects and requirements in the creative and digital sectors are becoming increasingly complex and comprehensive, so we are broadening the scope of our project teams. We are therefore merging the two companies under the neusta marketing brand.” This will create a strong agency for classic and digital marketing with locations in Bremen and Hamburg.
Michael Rocker and Dr. Dennis Krannich will continue to be responsible for the expanded neusta marketing as managing partners. Both see the synergies and potential: “Our teams have already worked closely together on many projects and our service portfolios complement each other perfectly.” With its full-service offering, neusta marketing provides all marketing services for the insight-driven development of brands, content, campaigns, and customer journeys.
In this context, team neusta is also strengthening its own internal and external corporate communications: Franca Reitzenstein, Managing Director of neusta communications, is taking over the management of a newly created “Corporate Communications” unit within team neusta Holding.
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