Efficient translation solution for Hengst SE

For Hengst SE, we developed a DeepL integration in Pimcore to automatically translate website content. This enables fast, uncomplicated and cost-efficient adaptation of the website to different market requirements

Imagebild der DeepL Pimcore Anbindung für Hengst SE bei team neusta

Shortcuts to the project

Hengst Filtration is internationally recognized for its innovative filtration and fluid management solutions. In order to adapt their website to current market requirements and provide content in multiple languages, our customer was looking for a more efficient solution for the translation process. As manual translations are very time-consuming, the goal was to trigger translations directly from Pimcore. The challenge was to connect Pimcore to the translation tool DeepL via API so that all translations could be automatically integrated in the right places on the website.

Workflow in Phasen

  • Project launch with proof of concept

    In November 2023, we launched the project with a proof of concept.

  • Phase 1 - Translation of the content

    We extracted all text modules from the documents and data objects and translated them into the target language, while retaining the existing page structure and internal links.

  • Phase 2 - Modular translations

    Changes in the source language were adapted and translated on a modular basis in order to minimize the correction effort, as only new translations need to be checked.

  • Fast implementation

    We quickly implemented the DeepL connection for automated translations. The go-live took place in July 2024.

Automated translation for global expansion

The project resulted in a fully automated translation solution at the touch of a button. Using the AI tool DeepL, editors can select in real time which of the available languages the content should be translated into. New languages can be added easily. Editors are informed about newly translated content via Pimcore notifications and can check and adapt it before publication. A total of 110 documents and around 500 data objects were translated into 5 languages. The integration of DeepL into Pimcore has significantly improved the international scalability of our customer. As a result, new markets can be developed more quickly and global customer management can be strengthened

Quote from the customer

Christoph Schings, Group Director Marketing & Communication (E-M), Hengst SE

"Die Erweiterung von Pimcore um die Schnittstelle zu DeepL ermöglicht es uns ohne viel Aufwand in den Ländergesellschaften, neue Sprachen anzubinden und unsere Seite einfach und schnell zu internationalisieren."“The extension of Pimcore with the interface to DeepL enables us to connect new languages and internationalize our site quickly and easily without much effort in the national companies. ”

Find out how your company can grow internationally with automated translation solutions.

Contact us now for a no-obligation consultation!

Claudio Diaspero

Managing Director