
Fly new routes together.
TOPICS AFFECTING THE INDUSTRY
In an industry with extremely thin margins and a need to catch up digitally, every click too many quickly becomes a problem in terms of revenue, costs and trust.
Airines – Digital Excellence as a Lever for Revenue, Costs and Trust
For airlines, their website is the most important sales and service channel – with a direct impact on revenue and margins. However, complicated booking processes, poor performance and a lack of accessibility cost conversions and drive abandonment rates.
At the same time, AI-supported services, transparent communication in the event of disruptions and credible (including digital) sustainability are becoming increasingly important. In a low-margin market, any digital friction has a direct impact on earnings and competitiveness.
Airports: Digital Journey as a Driver of Satisfaction and Revenue
Airports are central hubs in the travel chain – and are increasingly being measured by the quality of their digital information and services. Passengers expect consistent, mobile and accessible services with clear real-time communication in the event of changes or disruptions.
Those who offer clearly structured digital guidance and services reduce enquiries and operational costs – and generate additional revenue from parking, retail and ancillary services, for example.
Airport Infrastructure: Parking, Retail, Handling and Incidents as ‘Self-service Products’
The infrastructure surrounding the airport is particularly visible to travellers – and offers great potential for digital self-service. Parking, retail and services should be mobile, fast and transparent to book and manage.
When it comes to baggage, delays or cancellations, clear information is crucial in determining satisfaction or escalation. Digital disruptions lead directly to queues, higher ticket volumes and frustration. AI can help – provided that data and processes are clearly structured.
Those who consistently think of infrastructure services as self-service products reduce costs and increase revenues.
Digital solutions for future-proof hospitality
Strategy & Transformation
We provide clarity on your commercial, service and operations digitalisation and translate it into a robust implementation roadmap.
- Assessment of IT & processes:Analysis of booking/manage my booking, self-service, disruption/IRROPS, loyalty, payments and the system landscape (PSS/CRS, DCS, CRM, data/tracking).
- Digital roadmaps:Target vision & modernisation path (e.g. direct channel optimisation, retailing capabilities, platform/CMS modernisation, data strategy).
- Change & Operating Model: Enablement for product teams, governance, roles & KPIs (conversion, cost-to-serve, NPS, self-service rate).
- Standard solutions:Integration and customisation of SAP (Finance/Procurement/HR) and Atlassian (Jira/Confluence) for delivery, operation and compliance.
Development of Customised Digital Solutions
We build passenger-facing platforms and integrate them seamlessly into your core systems.
- Web & mobile apps:Booking, MMB, check-in/boarding services, loyalty functions, travel status & service flows.
- Customer Portals & Self-Service:Rebooking, refunds/vouchers, baggage status, claims, help centre (contact reduction).
- Backend & interfaces:API-Integration in PSS/PNR, DCS, CRM/Loyalty, Payment/PSP, Contact Center, Analytics.
- E-commerce: Ancillaries & Bundles (Seats/Bags/Meals/Lounge/Fast Track), Corporate/SME-Portals, Voucher/Gift.
- Data & system integration:single customer view, consent/preference, event/tracking setup, clean data flows.
Artificial Intelligence & Automation
We use AI where it has a measurable impact: reducing service workload, improving conversion rates, and speeding up processes.
- AI solutions:Intelligent search, knowledge assistants, content automation, assistance systems for service and sales.
- Chatbots & virtual assistants:For bookings/changes/status/refunds/baggage/policies – via web/app and, if necessary, contact centre transfer.
- Process automation:e.g. refund triage, case routing, document verification, back office workflows.
- AI-based analyses:Personalisation, next-best offer, segmentation (leisure/business), campaign and offer optimisation.
Digital Passenger Journey
We reduce friction along the journey — so that traffic turns into bookings and questions turn into self-service.
- Experience-oriented touchpoints:Consistent journey across web/app/email/social/service; clear information architecture & microcopy.
- Accessible & mobile-first:WCAG-compliant, fast booking and service processes with minimal steps.
- UX/UI design:for websites, MMB, self-service portals, IROPS flows (rebooking/refunds/vouchers) and ancillary upsells.
IT Project and Programme Management
We reliably deliver complex digital projects in critical operating environments.
- Agile & hybrid setup:Management of product teams, suppliers and releases (including governance and quality gates).
- Complex implementations:e.g. website/app relaunch, PSP change, CRM/loyalty integrations, data/tracking programmes.
- Coaching & rollouts: Scrum coaching, cutover planning, hypercare, operational handover, scaling across multiple teams/markets.
Infrastructure, Hosting & Operation
We operate airline-grade digital platforms — secure, scalable and available 24/7.
- IT operations & infrastructure management:Highly available systems for sales/service, prepared for peaks (sales, IROPS, campaigns).
- Secure cloud infrastructures:Architecture, security by design, monitoring/observability, incident/problem management.
- Managed services:SLAs, 24/7 monitoring, release/patch management, performance and cost optimisation.
Marketing & Content Creation
- Digital & content marketing
- Influencer marketing & brand partnerships
- Trade sales & B2B marketing
Success Stories & Market Insights

Rollout of B2B platform for the Asian market
We adapted Gebr. Heinemann's existing B2B portal for the Asian market and developed a second, region-specific instance.

Optimization of warehouse management in aircraft construction
We optimized the warehouse management of a manufacturer of aircraft components by modernizing processes, software and hardware and replacing the old systems with a tailor-made SAP solution.

SAP Commerce Cloud: future-proof solution for Gebr. Heinemann
Our experts for SAP migrated Gebr. Heinemann's B2C web store from an on-premise solution to the SAP Commerce Cloud to optimize scalability, performance and maintenance.
team neusta offers a wide range of services for the aviation industry, from strategic consulting to software and AI solutions to IT operations. The services are designed to digitise air travel, automate processes and improve the customer journey while ensuring security and data quality – all from a single source or in a modular combination.
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